With a foundation in engineering and a passion for human-centered design. I am a product designer.
Ahmadreza Khederzadeh
known as "Rez", a UX/UI Designer based on Los Angeles county, CA.
My story
I’m a UX Designer who combines design with data-driven insights to create meaningful experiences.
My name is Ahmadreza, but I go by Rez. I’m a UX Designer with a background in engineering and a passion for solving meaningful problems through human-centered, data-driven design. My journey started with a curiosity for how things work and a desire to make everyday interactions more intuitive. Over the years, I've transitioned from analyzing structures to designing experiences that empower users and create real-world impact.I believe that great design is built on empathy, creativity, and continuous improvement. Whether it’s enhancing accessibility, exploring AR/VR innovation, or refining user flows for better engagement, my approach is always grounded in understanding people’s needs. Outside of work, I enjoy exploring new technologies, running with my dog Willow, and brainstorming startup ideas. Let's create something meaningful together!
What did I developed(ing)...
User testing
Creative thinking
User interface
Typography
Design sprints
User experience
Color theory
Responsive design
GET TO KNOW ME
Designer who craves data, and...
A photographer who meditates behind the lens. A runner who loves chasing marathon finish lines. And a curious mind that never stops asking what’s next? I bring the same passion and persistence to my work, blending creativity and data to craft thoughtful, human-centered experiences.