Redesigned website to enhance user experience, focusing on a seamless online ordering and pickup system.
Client
Cafe Turko
Role
UX/UI Designer
Service
Responsive Design
Industry
Retail & Consumer Goods
Overview
Cafe Turko needed to revamp its website to provide a user-friendly online ordering and pickup system, adapting to the challenges posed by the COVID-19 pandemic.
With roots in serving authentic Turkish cuisine since 2012, Cafe Turko faced a significant challenge when the pandemic shifted dining habits overnight. Their outdated website, with clunky navigation and unclear ordering options, struggled to meet the demands of customers looking for quick, reliable, and user-friendly online ordering. The goal was to redesign the website to offer a seamless experience, helping Cafe Turko thrive in a digital-first era while preserving the cultural essence their customers loved.
Simplified the online ordering process, making it easier and more enjoyable for customers by creating a visually appealing website and refining it through A/B testing and continuous feedback.